#400: Should You Really Forget Funnels? with Lisa Mullis

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If you’re tired of 5-figure funnel fantasies, pointless lead magnets and the barrage of heartless, automated content, you’ll love my conversation with Lisa Mullis of Paraphrase Communications, who respectfully disagreed with my recent rant to “forget funnels.” You’ll also learn a better way to use automation to delegate some of your marketing, without also delegating your authenticity. Find the “freebie” Lisa mentioned here. If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.